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CEENTA cares about
The CARE Project

The CARE Project and Charlotte Eye Ear Nose & Throat Associates, P.A. are proud to announce a partnership for 2022 through CEENTAcares.

CEENTAcares is the charitable arm of the eye and ENT practice, which raises money for nonprofit organizations that make a difference in the community and corresponds with CEENTA’s healthcare mission.

As a nonprofit entity, The CARE Project is devoted to helping families with children and/or adults who are suffering with hearing loss through counseling services that address the emotional stages of grief associated with hearing loss. In addition, tools are provided for teaching professionals and pre-professionals that build their active listening skills with patients and families. This mission is accomplished through a multifaceted approach including professional learning experiences, fundraising events, and family retreats, which corresponds well with CEENTA’s approach toward healthcare. 


Established in 1923, CEENTA provides a wide spectrum of eye and ENT services across nearly twenty offices in North and South Carolina. The practice also features an established audiology team trained to examine hearing loss in patients and provide treatment solutions such as hearing aids and cochlear implants.

“Each year, our staff and physicians nominate and vote for the charity that CEENTAcares will partner with, and we couldn't be more thrilled to partner with The CARE Project this year. Our team is proud to give back to our community through these charity partnerships,” CEENTAcares committee member Serah Haley said.

CEENTAcares has several fundraising events throughout the year, including denim days, raffles, and the annual CEENTAcares Classic Golf Tournament. In addition, they will be partnering with The CARE Project during the upcoming Family Fun Day in the Charlotte area. These Family Fun Day events allow for parents to meet other parents who have children or family members experiencing hearing loss.

Previous fundraising partners for CEENTAcares have included Philips Academy, Down Syndrome Association of Greater Charlotte, the American Cancer Society, the American Diabetes Association, and the Alzheimer’s Association.

Learn more about CEENTA and CEENTAcares by visiting

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